© WWF-Canon / WWF Intl.
Prof. R.F.M. Ruud LUBBERS, President of WWF 2000-2001, with the WWF Logo at the WWF-Netherlands Office. January 2000, Zeist, Netherlands.
Known in the United States as World Wildlife Fund and recognized worldwide by its panda logo, WWF leads international efforts to protect endangered species and their habitats and to conserve the diversity of life on Earth. With almost five million supporters distributed throughout five continents, WWF has a global network active in over 90 countries and can safely claim to have played a major role in the evolution of the international conservation movement.
Since 1985, WWF has invested over US$1,165 million in more than 11,000 projects in 130 countries. All these play a part in the campaign to stop the accelerating degradation of Earth's natural environment, and to help its human inhabitants live in greater harmony with nature.WWF works with scientists, the fishing industry, NGOs, and governments to generate knowledge, and solutions to by catch, one of the main threats to the marine ecosystem. In the eastern Pacific, for instance, WWF has a long history of constructive engagement in the bycatch reduction work of IATTC, and is now formally represented on the Commission. In the western Pacific, WWF has helped shape the new Western and Central Pacific Fisheries Commission policies, which will be important in reducing turtle bycatch in longline fisheries.
For more information on World Wildlife Fund, visit www.worldwildlife.org and www.panda.org.